A real strategy is not bottom ...

A real strategy is not bottom up because it deals with issues that require unexpected or unusual types action, especially of coordination among units.
A real strategy is not bottom up because it deals with issues that require unexpected or unusual types action, especially of coordination among units.
 Richard P. Rumelt

More phrases

Effort only fully releases its reward after a person refuses to quit.
Never complain and never explain.
A good plan violently executed now is better than a perfect plan executed next week.
 George S. Patton
Problems are not stop signs, they are guidelines.
 Robert Schuller
Never give up, for that is just the place and time that the tide will turn.
 Harriet Beecher Stowe

Quotes from the same author

One of the problems many leaders report is a gap between strategy and execution. Usually this "gap" arises because the so-called "strategy" is a set of financial performance goals, not an approach to overcoming challenges. The two key ways to narrow this gap are to avoid bad strategies that fail to explain how to proceed and to establish a proximate objective - something which can be accomplished and which will open the door to further progress.
 Richard P. Rumelt
A real strategy is a coherent mix of policy and action designed to overcome a significant challenge. So a sensible employee might indeed say that they have no idea what the organization's strategy is - because it seems to have none. Senior managers' so-called "strategies" are heavy with aspirations and goals, but light on how resources and strengths will be combined to achieve them.
 Richard P. Rumelt
The single most damaging misconception about strategy is that it is a set of financial performance goals. The so-called "strategies" created by many managements are nothing more than three-to-five year financial performance forecasts. They are then labeled "strategy" and shipped off to the board of directors which goes through the motions of discussing how big the numbers are. Strategy is not your aspirations. Strategy is concerned with how you will arrange your actions and resources to punch through the challenges you face.
 Richard P. Rumelt
A good strategy is not always successful, but even an "inappropriate" strategy may be an actual strategy. A "bad strategy" is one that doesn't even try to address an important challenge. Instead, it speaks of aspirations, visions of the future, lays out performance goals, or simply lists a bunch of unconnected actions.
 Richard P. Rumelt