Your brand image is primarily ...

Your brand image is primarily an emotional construct. Emotion is probably always more powerful in swaying people than reason, but people like to be able to rationalize their choices.
Your brand image is primarily an emotional construct. Emotion is probably always more powerful in swaying people than reason, but people like to be able to rationalize their choices.
 Drayton Bird

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Courage - a perfect sensibility of the measure of danger, and a mental willingness to endure it.
 William Tecumseh Sherman
I'm pretty conservative when it comes to money. My parents were very working class and constantly working. There was always a very strong work ethic and that's put a more conservative, "save for a rainy day" mentality into me.
The kind of group mentality that we had lived under since the Second World War is starting to erupt, and the craving for individualism is now much stronger. It's not as taboo anymore, as it was when I was younger.
 Nicolas Winding Refn
The overall similarity is probably in the mentality of law enforcement officers. There's a sense of wanting to really uphold a sense of morality and make sure that the laws are enforced to the letter, whenever possible.
 Benjamin McKenzie
Courage is rightly esteemed the first of human qualities... because it is the quality which guarantees all others.