You need to be able to ride ...

You need to be able to ride past the technology by understanding what it can do, who you are, and where you want to take it. You don't want technology to lead you; you want to lead it, but it's very hard to do that when you're in the middle of it.
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 Paula Scher

Quotes from the same author

What happens is people - especially, I think, audiences in the United States - people confront new things a little bit afraid. It's like when you're a kid and your mother puts something on your plate you never ate before. I think that American audiences are very much like that, and when they can accept something new they can accept the next new thing, it's incredible. And what happens is that their expectation of what things should be is elevated, and that's really terrific for us.
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 Paula Scher
I think that the ability of people to accept new things is growing, and that's good for all of us.
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 Paula Scher
The best way to accomplish serious design ... is to be totally and completely unqualified for the job.
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 Paula Scher
Find out what the next thing is that you can push, that you can invent, that you can be ignorant about, that you can be arrogant about, that you can fail with, and that you can be a fool with. Because in the end, that's how you grow.
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 Paula Scher
I know that in my own work I'm able to do all kinds of things I never thought I'd be able to do.
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 Paula Scher