You must never actually cheat ...

You must never actually cheat the customer, even if you can. You must make her happy and satisfied, so she will come back.
You must never actually cheat the customer, even if you can. You must make her happy and satisfied, so she will come back.
 Alexander Turney Stewart

More phrases

Being self-made is a state of mind, and once you put that mentality to work, your success will come.
 Dave East
A lot of people change for good. Some people just fall off. Just trying to progress in anything, no matter what you're doing, I feel like any progression you make... some people aren't gonna be around you that were around you.
 Dave East
What a distressing contrast there is between the radiant intelligence of the child and the feeble mentality of the average adult.
Don't settle in the land of barely enough. That is where you are, it is not who you are. That's your location, it's not your identity. No matter what it looks like, have an abundant mentality.
Everything in your life, every experience, every relationship is a mirror of the mental pattern that is going on inside of you.

Quotes from the same author

You will deal with ignorant, opinionated and innocent people. You will often have an opportunity to cheat them. If they could, they would cheat you, or force you to sell at less than cost. You must be wise, but not too wise. You must never actually cheat the customer, even if you can. You must make her happy and satisfied, so she will come back.
 Alexander Turney Stewart