When there's an ache, you ...

When there's an ache, you want to be like aspirin, not vitamins. Aspirin solves a very particular problem someone has, whereas vitamins are a general "nice to have" market.
 Reed Hastings

Quotes from the same author

The Netflix brand for TV shows is really all about binge viewing. The ability to get hooked and watch episode after episode.
 Reed Hastings
Human entertainment will have moved on to something new. Then the ultimate challenge for us is, can we figure out what that new form of entertainment is?
 Reed Hastings
When you grow up, as I have, in the shadow of Steve Jobs, Bill Gates and others, success is defined as the total global transformation of a market. To achieve that, you need low prices and an attractive offering. It's about trying to make a positive impact on a big scale.
 Reed Hastings
Companies rarely die from moving too fast, and they frequently die from moving too slowly.
 Reed Hastings
Tomorrow when you come to work, if it doesn't make the customer happy, move the business forward, and save us money - don't do it.
 Reed Hastings