This is where our obsession with going fast and saving time leads. To road rage, air rage, shopping rage, relationship rage, office rage, vacation rage, gym rage. Thanks to speed, we live in the age of rage.
By slowing down at the right moments, people find that they do everything better: They eat better; they make love better; they exercise better; they work better; they live better.
In our hedonistic age, the Slow movement has a marketing ace up its sleeve: it peddles pleasure. The central tenet of the Slow philosophy is taking the time to do things properly, and thereby enjoy them more.
Out of the Slow Food movement has grown something called the Slow Cities movement, which has started in Italy but has spread right across Europe and beyond. And in this, towns begin to rethink how they organize the urban landscape so that people are encouraged to slow down and smell the roses and connect with one another.
Slow travel now rivals the fly-to-Barcelona-for-lunch culture. Advocates savour the journey, travelling by train or boat or bicycle, or even on foot, rather than crammed into an airplane. They take time to plug into the local culture instead of racing through a list of tourist traps.