Quotes Seth Godin - page 5

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To make a product, to market an idea, to come up with any problem you want to solve that doesn\'t have a constituency with an otaku, is almost impossible... There\'s a hot sauce otaku, but there\'s no mustard otaku.
To make a product, to market an idea, to come up with any problem you want to solve that doesn't have a constituency with an otaku, is almost impossible... There's a hot sauce otaku, but there's no mustard otaku.
The key to getting a reputation for being brilliant is actually being brilliant, not just acting like you are.
Instead of wondering when your next vacation is, maybe you should set up a life you don't need to escape from.
If you're going to invest a valuable asset (like time), go ahead and make it productive. Use a postit or two, or some index cards or a highlighter. Not to write down stuff so you can forget it later, but to create marching orders. It's simple: if three weeks go by and you haven't taken action on what you've written down, you wasted your time.
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It's not about you, it's about the next person. The single best use of a business book is to help someone else. Sharing what you read, handing the book to a person who needs it... pushing those around you to get in sync and to take action-that's the main reason it's a book, not a video or a seminar. A book is a souvenir and a container and a motivator and an easily leveraged tool. Hoarding books makes them worth less, not more.
In fact, most of the time, people with similar information, similar beliefs and similar apparent choices will choose similar actions. So if you want to know why someone does what they do, start with what they know, what they believe and where they came from. Dismissing actions we don't admire merely because we don't care enough to have empathy is rarely going to help us make the change we seek. It doesn't help us understand, and it creates a gulf that drives us apart.
Black Friday is a media trap, an orchestrated mass hallucination based on herd dynamics and the media cycle.
The competitive advantages the marketplace demands is someone more human, connected, and mature. Someone with passion and energy, capable of seeing things as they are and negotiating multiple priorities as she makes useful decisions without angst. Flexible in the face of change, resilient in the face of confusion. All of these attributes are choices, not talents, and all of them are available to you.
Discomfort brings engagement and change. Discomfort means you're doing something that others were unlikely to do, because they're hiding out in the comfortable zone. When your uncomfortable actions lead to success, the organization rewards you and brings you back for more.
You can define advertising as the science of creating and placing media that interrupts the consumer and then gets him or her to take some action.
You can define advertising as the science of creating and placing media that interrupts the consumer and then gets him or her to take some action.
As the amount of inputs go up, as the number of people and ideas that clamor for attention continue to increase, we do what people always do: we rely on the familiar, the trusted and the personal. The incredible surplus of digital data means that human actions, generosity and sacrifice are more important than they ever were before.
In other words, If you don't take action, you won't get any results You are not your resume, you are your work
Don't measure anything unless the data helps you make a better decision or change your actions. If you're not prepared to change your diet or your workouts, don't get on the scale.
More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
The weird set an example for the rest of us. They raise the bar. They show us through their actions that in fact we're wired to do the new, not to comply with someone a thousand miles away.
If you take action, you will be judged. There's no way around it. The alternative, of course, is much safer. To be ignored. Up to you.
Action or inaction are both forms of leadership and standard setting.
Reputation is what people expect us to do next. It's their expectation of the quality and character of the next thing we produce or say or do. We control our actions (even when it feels like we don't) and our actions over time (especially when we think no one is looking) earn our reputation.
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Learning is not watching a video, learning is taking action and seeing what happens.
Learning is not watching a video, learning is taking action and seeing what happens.
Art is frightening. Art isn't pretty. Art isn't painting. Art isn't something you hang on the wall. Art is what we do when we're truly alive. An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it (all of it, the work, the process, the feedback from those we seek to connect with) personally.