It's crucial we know the ...

It's crucial we know the facts and science, but it's naïve to rely on them alone to build a movement for change.
 Annie Leonard

Quotes from the same author

Our primary identity has become that of being consumers – not mothers, teachers, or farmers, but of consumers. We shop and shop and shop.
 Annie Leonard
The power that comes from knowing the facts of history is dwarfed by the power that comes from being able to shape the stories about how that history is written and told.
 Annie Leonard
I am afraid that I think both the near future environmental reality and political landscape are not looking good - and they are connected. The best tool we have for advancing environmental solutions is our democracy, and we can't currently access it because it has been so thoroughly hijacked by big corporate interests.
 Annie Leonard
Bottled water costs about 2000 times more than tap water. Can you imagine paying 2000 times the price of anything else? How about a $ 10,000 sandwich?
 Annie Leonard
Turns out, people's brains are not nearly as powerful a motivator as our hearts. Facts, data, and economic models don't move people to courageous action the way that powerful stories can.
 Annie Leonard