There's also something happening in television similar to what happened in the '80s, when people stopped taking so many drugs and wanted to hear real instruments in music again. I think people want plot, story and characters. Those are more important than having a big star.
I'm at the age when my friends have started having kids, and when my first good friend had a baby, the first time I picked up her daughter I spoke in French. I didn't even think about it. It just came out. Maybe it's because it's my mother tongue?