Engage people with what they ...

Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment - that which they cannot anticipate.
Engage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment - that which they cannot anticipate.

Quotes from the same author

You have to believe in yourself.
Can you imagine what I would do if I could do all I can?
The supreme art of war is to subdue the enemy without fighting.
“Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.”
“Let your plans be dark and as impenetrable as night, and when you move, fall like a thunderbolt.”